It’s been eating at me since oct 31 last year to post about it when they launched the new look,

I have got to say I love Herbal Essences new branding!

The old rose illustration just simply isnt a logo…

P&G ROCKED ON THIS ONE ! I think thier best yet since redoing BOUNTY

Thats why Bioré ended up not featuring the bioré face so much (I will say here I will take credit for influencing not to use it so much on the first website) went on to hone-in on the typographical treatment of the unique word…

The packaging like the website is cleverly designed and makes the customer that wants the one conditioner product of the category with it’s “partnership package curve design” wanting the other to balance the coupled design…

P&G struggled overall earlier this year but stock certainly has been on the RISE since the summer…

good job !

In a struggling economy and fierce political climate seems like everyone wants to inject fun into their Brands lately…

  - being half irish myself Of’course I use this stuff and love it!

check out this engaging spokesperson for Irish Spring…

Get Irish Now is very UPSWhiteboard meets wactory approach…
What’s next? Yodling ’lassies’ like in the commercials…

it has some neat ideas like product flying in from O.S. but gets corny quick…

it’s just good buzz awareness - but how do you ealuate ROI like Click Per Buzz CPB for this?
Im surprised not more conversion aspects have been incorporated in such a exhaustive production initiative.

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What do you think interactive microsites will go to next?
Post your thoughts in the Comments …
 
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I love the orange color and packaging . . . 

Although Geico is noted for the gecko I personally love the expression of disgust on the caveman’s face when they bottom line the discharacterization of thier ‘ethneticity’ .

I love it. The duck sauce with the mango salsa, all this is unexpected and forces the mind of the consumer to focus and react from the commercial. for this fact alone it is great advertising !

this is a gorgeous packaging job. . .

ok this is truly one of the best developers to profile for flash interactivity…

it’s so great to work on a project is the client already has content!

here’s some of their sites:

http://www.carazavaleta.com/

http://www.giulianadepandi.com/

http://www.shannamoakler.com/

http://www.brookeburke.com

http://www.jennifernicolelee.com

http://www.lloydboston.com/

http://www.matthewjordansmith.com/

http://tomhanks.wactory.com/