Change Management
“Mastering Change Management:
Why Organizational Change Fails”
“There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success than to take the lead in the introduction of a new order of things.”
Jean-Jacques Rousseau
Have you experienced a failed change lately? Been a part of a team or an organization that attempted something different…and failed?
We’ve all seen attempts at change bomb. What happens to scuttle well-intentioned effort? The following are some of the most common reasons I’ve identified why organizational change fails. You can use the list for diagnostic purposes, or to prevent mistakes in future attempts at change.
1. Misstarts
A misstart occurs when a change is ill-advised, hastily implemented or attempted without sufficient commitment. This is a leadership credibility killer.
2. Making change an option
When leadership commits to a change, the message must be that the change is not an option. But the message that often comes across is “We’d like you to change, we’re asking you to change, we implore you to change, please change…” Whenever people have the option not to change, they won’t.
3. A focus only on process
Leaders can get so caught up on planning and managing the process that they don’t notice that no tangible results are being achieved. The activity becomes more important than the results.
4. A focus only on results
This stems from a belief that the end justifies any means. Organizations tend to fail miserably in this regard: they downplay or ignore the human pain of change. It is this insensitivity to people’s feelings that not only prevents the change but destroys morale and loyalty in the process.
5. Not involving those expected to implement the change
A great deal of resentment is aroused when management announces a change and then mandates the specifics of implementation. Employees need to be involved in two ways. First, their input and suggestions should be solicited when planning the change. Secondly, after a change has been committed to, they should be involved in determining the means. Leadership needs to communicate, “Here’s what must happen. How do you think it can best be done?
a good primer on Change Management
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