GENERAL OVERVIEW

Business Strengths
Our extensive knowledge of the Arts and the combination of the Authoritative Position Mr. Anderson holds currently of the Digital Realm is his greatest strength, in addition to strategic corporate positioning in the region.

Business Weaknesses
The greatest weakness the business proposal faces is the ability to maintain and handle the overwhelming time and energy to timely and effectively market the series appropriately. Currently, Mr. Anderson is the only provider of knowledge on the series, it’s ideas, and the works themselves. Any competitor that moves in will pose a threat to our stability to the statement and time to market.
BUSINESS GOALS

Profit
We have not yet established any long-range profit goals at this time.

Sales
Our long-term sales goals are to operate at or close to cash flow break-even by Year Two and to be profitable from Year One onward.
We would like our profit margin to be 7 percent by Year Three.

Marketing
Our long-term marketing goals are to develop an extensive Web site, to increase our public relations activities, and to create an informative collection of cards such as Blessing Cards*, a RAVE collection of fashion apparel e.g. COOGI type sweaters for collectors, and enthusiasts. Targeting the market consumers of geekquad or ThinkGeek.com

POSITION IN THE MARKETPLACE
Description of Our Customers
Our customers are 17- to 55-year-old male and female Digital Media Professionals, married or unmarried, primarily without children, who are seeking to make a self expressed contribution to the Digital Culture in the United States and Europe.

Our Customers? Needs
Our target customers are looking for ways to further the opportunities that they can exist in clothing and normal everyday utilities and consumables such as in office products art prints and clothing that the initial style painting series will propel them with a contributive constructive manner to express a bit of digital cyber culture applied and shared with others in every day life through the media of replication of Art created from and through the CYDUCO initiative. Often, many do not have the opportunity or resources to perform the self realization and development to create many of the social statements, that CYDUCO will attempt to portray for and supply to them, so they turn to us; to our paintings which set a strend to connect with for hassle-free items of self identification and expression of their cyber natured cultural statements.

Why Our Customers Choose Us
Our well-informed, up-to-date staff, combined with our extensive knowledge of the European adventure travel field, allowstaff, combined with our extensive knowledge of the American & European rave scene and digital cyber culture in literature, chat forums across the world and membership within sub hacker societies, and a very comprehensive organizational structure/matrix for research and interpretation to the Art allowss us to surpass the services provided by other promotions agencies, or individual artists. It is envisioned eventually also for the opportunity for the individual to create and submit his/her own prints online toward the CYDUCO initiative.

What Sets Us Apart From the Competition
What sets our series apart from ourthe competitors is the fact that we are contributing to our society original trendy scenic era works of Cyber Culture Art for Self realization and Interpretation of the Consumer as the end goal, rather than commonly interpreted for the Artists self expression released to be shared with the onlooker. We ask them questions, find out exactly what they want and need, and direct the multi-contributive results to the end Art Form.

* Blessing Cards are promotional materials found on FreedomArtProject.ORG by Jeff LeFever a close friend of whom I would like on the Team as a honorable chair.

MARKETING CAMPAIGN SPECIFICS
STRATEGY

Goals of the Campaign
We would like to increase our visibility, attract new shows, develop community awareness tours in museums and schools, attract and ground a foundation with an enthusiast ring of initial customer base, and display special offers that are currently available which can be grown into a larger variety of media based on the official CYDUCO theme and direction.
Campaign Focus: Specific Products or General Promotion?
Our primary focus is to expand our customer base. To allow for E V E R Y O N E to be a contributing force to the works for the world to express it?s collective Cyber Identity through Paintings of this Series. We would also like to keep our current customers aware of special promotions we are offering and secure their future business with us.

Products to be Advertised
We will be advertising our complete range of American Fashion apparel eventually (with direct influences from Future ware/wear styles) , sponsorship of special worldwide events and awareness programs embracing the Digital Cyber Culture in healthy balanced manners with our Mother sacred Earth, all this beginning possibly with a Series of Cultural Statement Cards like Baseball Cards for collectables then to Postcards, all in unison of tours, shows, and awareness symposiums.

Measurements of Success
We will measure this ad campaign?s success by the community and cultural penetration received after its launch. This includes phone inquiries, emails, as well as inquiries made with purchases and awareness feedback as a stimulant.

Evaluation of Effectiveness
We will be reviewing the campaign?s effectiveness one month after its launch. We will evaluate its effectiveness based on the number of inquires, and Series contributions we receive and any corresponding increase in revenue.
MESSAGE

Our Marketing Message:

Realize within = Conceive beyond = Embrace resonance

Identification . Imagination . Involvement

TIME FRAME
Campaign Start Date
We will launch this marketing campaign in March after the initial studies of the Silicon/Synapse study has been completed and finalized.
Length of Campaign
This campaign will run through June, for a total of four months.
BUDGET
Annual Marketing Budget
Currently totaling $1,000.00
Budget For This Campaign
$2,000. This includes $400 for Web site and database design, implementation, and hardware purchases, which will be useful for more than one year and will therefore be capitalized and depreciated accordingly. $250 for copyright protection.
Cost-Saving Measures
We plan to keep advertising costs down by targeting the most appropriate advertising methods for our business, which include online advertising, newspaper ads, and classified ads. All countless hours of Intellectual Property, Model creation, Design and the initial Series itself will be completely documented for future investment; tallied as Owner Contributions.

PAINTING SERIES CAMPAIGN SPECIFICS
THE STORY
About the Artist

Jeremy Aaron Anderson’s unique perspective is timely for this series to answer it’s vision given him and the call society has placed upon the need for such a series. He has studied at The Art Institute of Cincinnati and toured the Louve in Paris, as well as the Chicago, Philadelphia and Cincinnati Museums of Art. Graduating President of his Class from the Art Institute of Cincinnati and studying the great works of  Frederique Bonin Pissaro (The fifth great grandson of Pissaro the inventor of the impressionistic movement), as a mature artist into his own, Jeremy is very knowledgeable and appropriately prepared to undertake the endeavor of this series. Capitalizing on his authoritative position and extensive experience …

Mr. Anderson truly brings to the series that which would be necessary for appropriate authorship making it authentic in theme, accurate in purpose and true in spirit and design.
About CYDUCO — the spiritual movement and expression on postmodernism

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In our quest for integration with our new digital/silicon era, it is imperative that we seek to understand not only the social location and external form that cyberspace takes in our way of life as the human race but also it?s internal meaning. It is the interiority that is most often shielded from view and least discussed. CYDUCO once applied is a mediator into advancements in embracing the cyber culture.

CYDUCO can be considered a postmodern ‘culture statement’ that is an on going attempt to break down those barriers of intimidation and discrimination unto misunderstanding of todays cyberculture. As Celeste Olalquiaga points out, “…postmodernism, as popular culture before it, becomes what each interpretation needs it to be, with the theory comfortably sitting in for its object of inquiry” (Olalquiaga 92: xiv).

The chosen approach to Postmodern style that CYDUCO takes, envelops associated ambiguity, instability of signifying relationships, many truths, or no truths at all (the nihilistic perspective) as individual pieces of work. Thus allowing for furtherment of viewership interpretation. Accompanying each painting is a short creative literary; Painting Abstract or Summary and is successful to be displayed and shown individually, or as the larger scope, the imperative module piece of the overall series of CYDUCO as the collection.

It is seemingly transient, essentially mobile with flexible marketability, as the series as a whole quickly moves towards commodification, to be later composed of pastiches (the music, the clothes, various media, gestalt, the negitive spaces applied in fashion, etc…) that are all taken from different aspects of the Series derived from the variety of origins in our history and culture. CYDUCO has flexibility that is predicated on commodification: e.g., Fashion Clothing of Tech Couture, glo-stix, and the new wave of prints CYDUCO wall art (which glows an abstract print of the major work of art) .

CYDUCO as an art series is summarized by a collection of thoughts adjoing in each finished piece of work, are reactions against the philosophy, the current approach to modern medicines, and practices of modern movements and marks by revival of traditional elements and techniques cultured in a cycles of print media, electronic media, technological advances previous.

The term CYDUCO stems from combining the phrase coined by William Gibson ?Cyberspace? with the Latin meaning to draw from within ?Educo? thus creating our Theme CYDUCO . Cyberspce, the energy of life within each and every one human being; newly discovering our likness in physical form to that of machines. Expressed through passive means of modern day culture, realized through the mainstream of commercialization. This frame of mind established and influenced by the books The Energy of Life, CyberGrace. The Commerical thrust of expression poses the application of Andy Worhal style of Paint Silk Screen Printing to be applied. The work was also inspired by Monika Buch, and Takashi Murakami’s work as its venue as a vessel for modern Otaku in the Japanese Culture. Similarly CYDUCO takes it’s place in America’s timeline as a post modernism statement for Infomational and BioMechanical Technology Pulp Fiction Art.

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Art has always been an instrument of interpretative emotional muse for any eye beholding it’s marvels. When on display, the Art wields unending opportunity of introspection created, this process of going/within beyond unfolds an increasing depth as one moves through the rungs of basic human development. At the present time the interior location of the leading intellectual edge of our culture is at the level of ‘formal operational’ (formop), a stage coined by the works of Jean Piaget and exercised in the philosophical works of Ken Wilber (which have been significantly influential in the vision of this series in terms of it’s sociological approach to answering a need for our world today). CYDUCO plants the idea as a seed of the realizations in the cultural realm of Marshall McLuhan’s global village. As such, it incorporates all the earlier stages of reason, emotion, and sensation and also begins to show traces of the next stage to come. If we observe formop closer, we see that cyberspace is the perfect manifestation of this stage of conscious development.
About the Paintings

‘Formop’ is characterized by the ability to transcend the rules of thought themselves. Do not the most significant/famous pieces of Artwork perform the same magic still for us today due to the breaking of traditional barriers and boundaries accepted of their work’s times’? What this means is reason, at the level of the paintings prepared for, becomes a ’space of possibilities? (just as cyberspace itself) possibilities not tied to the obvious, the given, the mundane, the profane. It is the realm of Plato?s ideal forms. With the interplay of shape, form, gestalt, negative space and other disciplines taken into account in the Series, Mr. Anderson has delicately captured a balance in CYDUCO establishing it immediately as the masterpiece of Information Technology identity it is destined to become. At this level of observance and connection with CYDUCO that it demands from it?s viewership, one becomes aware of potential worlds and universes that can only be seen by the mind?s eye. The world of concrete manifestation continues to exert a pull, with the intent of CYDUCO to attempt to draw self realization within the onlooker out and thus pulling them into the painting?s forms and ideas comprised behind them.
Mr. Anderson believes the combination of relative and relational understanding behind the series? concepts, in collaboration with the imprints of the paintings unto the subconscious, can lead to the beginnings of a nonanthropocentric worldview; humans simply become another piece in the great web of life. A multicultural and universal perspective also begins to be felt, as people become aware of the relative aspects of the many cultures and races that inhabit the planet unified through cyberspace.

In conclusion, CYDUCO in it’s simplest terms is an attempt to be a vehicle for the following purpose: Mr. Anderson believes if this inward momentum ushered with the series is utilized correctly, in the service of personal growth and conscious awareness, it is hoped that realization of cyberspace may help us develop the tools necessary for moving to the next stage of spiritual evolution understanding spawned through the universal communication language of Illustration the Series can be a profound precursor for the next generations inventors, scientists and world leaders to better Mankind.

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